{"id":3196,"date":"2019-01-10T12:06:15","date_gmt":"2019-01-10T05:06:15","guid":{"rendered":"http:\/\/jump.co.th\/new\/?post_type=project&p=3196"},"modified":"2021-07-26T14:07:13","modified_gmt":"2021-07-26T07:07:13","slug":"hyundai-check-list","status":"publish","type":"project","link":"https:\/\/jump.co.th\/new\/project\/hyundai-check-list\/","title":{"rendered":"Hyundai check list"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”3.22″ background_color=”#000000″ custom_padding=”31px|0px|26px|0px|false|false”][et_pb_row _builder_version=”3.25″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″]<\/p>\n

Hyunday H-1 – ticks all the boxes<\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″ background_color=”#4f4f4f” custom_padding=”0|0px|0|0px|false|false”][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|24px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” text_line_height=”1.2em”]<\/p>\n

\"\"<\/a>\u00a0 \u00a0the campaign which lifted car sales by 38%!<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″ background_color=”#303030″][et_pb_row _builder_version=”3.25″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_video src=”https:\/\/www.youtube.com\/watch?v=9r43IJ3kzU0″ image_src=”http:\/\/jump.co.th\/new\/wp-content\/uploads\/2019\/01\/Ple.jpg” _builder_version=”3.19.4″][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″][et_pb_row _builder_version=”3.25″ column_structure=”1_4,1_4,1_4,1_4″][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” text_line_height=”1.8em”]<\/p>\n

<\/a><\/a><\/a>\"\"<\/a><\/a><\/a><\/span><\/strong><\/p>\n

 <\/p>\n

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Client:<\/span>\u00a0<\/span><\/strong>Hyundai<\/span><\/p>\n

Media:<\/strong> <\/span>Integrated campaign<\/p>\n

 <\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||”]<\/p>\n

Background:<\/strong><\/span>\u00a0<\/span><\/p>\n

The Hyundai H-1 is the most dominant player in the family van category in Thailand and – facing increased competition – needed a positive reassurement that it is the perfect family car viewing all aspects.<\/span><\/p>\n

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Campaign idea:<\/strong>\u00a0<\/span><\/p>\n

People do not choose a car based on just one factor. They compare and weigh a multitude of aspects. Following this insight we defined the H-1 as the only family van which ticks all the boxes – executed with the awesome presence of Khun Ple Nakorn and his family.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″ background_color=”#303030″][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” background_layout=”dark”]<\/p>\n

print ads<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ column_structure=”2_3,1_3″][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”http:\/\/jump.co.th\/new\/wp-content\/uploads\/2019\/01\/Hyudai-Ple-8.78×15-inches_CS6_C_1.jpg” show_in_lightbox=”on” align_tablet=”center” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”http:\/\/jump.co.th\/new\/wp-content\/uploads\/2019\/01\/Hyudai-Ple-8.78×15-inches_sea_CS6_C_1.jpg” show_in_lightbox=”on” align_tablet=”center” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][et_pb_image src=”http:\/\/jump.co.th\/new\/wp-content\/uploads\/2019\/01\/Hyudai-Ple-8.78×15-inches_showroom_CS6_C_1.jpg” show_in_lightbox=”on” align_tablet=”center” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” background_layout=”dark”]<\/p>\n

POS material<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”http:\/\/jump.co.th\/new\/wp-content\/uploads\/2019\/01\/Hyudai-Ple_X_Stand_60x160cm_CS6_C_1.png” show_in_lightbox=”on” align_tablet=”center” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” background_layout=”dark”]<\/p>\n

online banners<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”http:\/\/jump.co.th\/new\/wp-content\/uploads\/2019\/01\/Hyudai_H_1_Ple_728x90pixels_CS6_C_1.png” show_in_lightbox=”on” align_tablet=”center” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″ background_color=”#000000″ custom_padding=”30px|0px|30px|0px|false|false”][et_pb_row _builder_version=”3.25″ column_structure=”1_3,1_3,1_3″][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_button button_url=”http:\/\/jump.co.th\/new\/” button_text=”back to home page” button_alignment=”center” _builder_version=”3.19.3″ custom_button=”on” button_font=”||||||||” button_icon=”%%236%%” button_icon_color=”#ffffff” button_icon_placement=”left” background_layout=”dark” locked=”off”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_button button_url=”http:\/\/jump.co.th\/new\/work-overview\/” button_text=”back to work overview” button_alignment=”center” _builder_version=”3.19.3″ custom_button=”on” button_font=”||||||||” button_icon=”%%41%%” button_icon_placement=”left” button_on_hover=”off” background_layout=”dark”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_button button_url=”http:\/\/jump.co.th\/new\/project\/aia-awusso-ok-noodle\/” button_text=”view next campaign” button_alignment=”center” _builder_version=”3.19.4″ button_icon=”%%36%%” button_icon_color=”#ffffff” button_on_hover=”off” background_layout=”dark”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Hyunday H-1 – ticks all the boxes\u00a0 \u00a0the campaign which lifted car sales by 38%!  Client:\u00a0Hyundai Media: Integrated campaign  Background:\u00a0 The Hyundai H-1 is the most dominant player in the family van category in Thailand and – facing increased competition – needed a positive reassurement that it is the perfect family car viewing all aspects.Campaign […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-3196","project","type-project","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/project\/3196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/comments?post=3196"}],"version-history":[{"count":5,"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/project\/3196\/revisions"}],"predecessor-version":[{"id":3650,"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/project\/3196\/revisions\/3650"}],"wp:attachment":[{"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/media?parent=3196"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/project_category?post=3196"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/jump.co.th\/new\/wp-json\/wp\/v2\/project_tag?post=3196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}