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CHUBB Life – 678 Step Savings

   launching a new savings & insurance policy

 

Client: Chubb Life

Media: Online video, motion graphic animations, influencer content and non-influencer content

 

Background: 

A new savings & insurance policy from Chubb offers a short term payment period of 6 years with a long-term coverage up until the age of 78 years. Thus the name 678 Step Savings.

Campaign idea: 

Many parents refuse to see the future of their children and fail to plan for it while there is still time. For that reason, a lot of family money is spent on useless hobbies and collectibles.

Motion graphic animation

Picture gallery/ carousel with influencer

Social media posts without influencer